INTEGRATED MARKETING & SALES ASSOCIATES
Management Consultants
About Us
Our service provides free referrals to our prescreened and pre-qualified associates that complement our expertise in product management, product marketing and business development.
Bruce Virell Co-Founder
A mid-career manager 17+ years experience in a number of product management/marketing and business development positions, ranging from small companies, Hideki Electronics & Versalogic, to world-class companies such as: GE Security, Mentor Graphics and Tektronix. He develops strategic and tactical product plans, customer and sales training, programs for OEM relationships. He has provided global marketing solutions to companies like: HP, Intel, IBM, Xerox and other fortune 500 companies. He has successfully directed: Product development, Product launch, and Business development programs with multinational development teams. Company awards with recognition for Marketing Excellence, Sales Training, Customer Satisfaction, and Business best practices.
A mid-career manager 17+ years experience in a number of product management/marketing and business development positions, ranging from small companies, Hideki Electronics & Versalogic, to world-class companies such as: GE Security, Mentor Graphics and Tektronix. He develops strategic and tactical product plans, customer and sales training, programs for OEM relationships. He has provided global marketing solutions to companies like: HP, Intel, IBM, Xerox and other fortune 500 companies. He has successfully directed: Product development, Product launch, and Business development programs with multinational development teams. Company awards with recognition for Marketing Excellence, Sales Training, Customer Satisfaction, and Business best practices.
A graduate of University of Portland where he obtained a Bachelor's degree in Business and Marketing with engineering credits toward a Bachelor's of Science. Also holds an Associate's degree in Engineering Technology.
